潜水简介:
- Cali'flour Foods已从Sunrise Strategic Partners和Trilantic North America获得了投资资金,来自Circleup Growth Partners的参与,根据发布。The company said这项投资的增长将由其新首席执行官迈克·安德森(Mike Anderson)领导。
- 虽然amountof the投资曾是没有透露,Sunrise首席执行官兼联合创始人Steve Hughes,told Food Navigatorthe emerging brands accelerator makes investments in companies with revenue between $10 million and $20 million. He added that Cali'flour, which sells low-carb, high-fiber cauliflower pizza crusts, flatbreads, crackers and pasta, is "on the high side of that after two years."
- 休斯told the Boulder Daily Camera由于90%的业务目前在线,日出将有助于Cali'flour扩大运营,开发创新和扩大杂货店的零售销售。
Dive Insight:
自该品牌于2016年推出以来,Cali'flour已大幅增长,开发和生产了19种由新鲜花椰菜制成的产品。随着公司转移到下一阶段,新首席执行官迈克·安德森(Mike Anderson)将利用他以前的零售经验,并与这些新投资配对,以帮助Cali'flour的产品从目前约3,000个零售地点扩展达到10,000的目标or more by the end of the year. Anderson recently joined the company from Factory, a scale-up facility for startup brands, and previously was president of NS Sales, a sales and marketing agency for natural food brands.
除了其比萨饼外壳系列外,Cali'flour还制作面包,饼干和意大利面 - 所有无麸质,无谷物,低碳水化合物,高纤维,高纤维,适合患有自身免疫性疾病,食物过敏和糖尿病的人。但是,这并不是唯一抓住花椰菜趋势的公司。蔬菜is making an appearance in productsacross several categories,包括以前基于面粉的物品,以及米饭和土豆泥替代品。
雀巢引入一个菜花地壳地球br披萨在其甜and in 2018, joining its more traditional pizzas marketed with the Digiorno, Tombstone and Jack's pizza labels. Other companies in the space includeCaulipower,这使得基于花椰菜的比萨饼和玉米饼,以及嬉皮小吃,花椰菜薯片的生产商。花椰菜已成为最受欢迎的蔬菜比萨饼皮,销售花椰菜替代品价值1700万美元根据《纽约时报》引用的尼尔森统计数据,在2017年6月至2018年6月之间。
这种不断上升的需求使加利福尼亚萨利纳斯山谷的农民受益增长约90%of the U.S. supply of cauliflower, followed by Arizona and New York.根据《时代》杂志,销售额在2016年达到3.9亿美元,高于2012年的2.39亿美元。花椰菜的多功能性是关键。它的卡路里自然很低,是considered a good sourceof vitamins C, K and B6, as well as fiber and antioxidants. These assets suggest a longer-term trend rather than just a flash in the pan.


