潜水简报:
- 一般米尔斯达到目标of reducing sodium by 20% across all 10 key U.S. product categories, including Mexican dinners, ready-to-eat soup and cereal. In addition, the CPG company said it had made significant sodium reductions in other segments not included in its initial commitment, such as frozen breakfast items, dessert mixes, grain snacks and frozen appetizers.
- 该公司注意到它还通过增加食物组的全谷物,纤维和维生素和矿物质来提高其产品的营养密度。
- "As we continue on this journey, we have actively invested — and will continue to do so — in developing the advanced technical solutions that will be required to achieve additional sodium reductions," Tom Hockenberry, senior director of the company's innovation, technology and quality team, said in a release.
潜入洞察力:
返回2010年,一般厂将致力于将350种产品中的钠减少20%。它通过发现方法来实现此类减少,但仍然满足消费者需求。
It took General Mills about five years to meet the goal in seven of the 10 product categories, and it took the last four years to achieve the remaining three,根据Foodbev Media。In some product formulations, the company replaced sodium with additional spices, while in others the sodium was applied to the surface of food where it could be tasted more easily.
消费者可能会欣赏公司的减少努力,特别是如果他们不能品尝差异。与其他CPG制造商一样,通用米尔斯知道这一点味道是主要标准behind food choices, Anything that can be done to further reduce salt consumption and still preserve a product's familiar taste will probably enhance its competitive position in the market.
Concern about salt consumption has beena main driver过去几年的许多食谱变化,以及限制糖和人工成分的举措。随着更多的消费者优先热水饮食,货架上有较少的盐和糖更少的产品的数量增加。随着更多的研究和研究表明,消费者的钠可能对消费者有多糟糕,包装食品中的盐dropped 12%between 2000 and 2014.
政策制定者和行业领导者同意还原盐和糖是其中之一top issues facing the food industry。The average per-capita daily sodium consumption in the U.S. is approximately 3,400 milligrams, or almost 50% more than the recommended level. In 2016, the Food and Drug Administrationpublished draft voluntary targets将钠消费量限制在2018年和每日2,300毫克每日3000毫克,到2026年。最近的饮食指南recommend每天不到2,300毫克,约为1茶匙。
许多消费者通过检查标签,不会在桌子上添加盐并限制咸零食来了解他们的钠摄入量。普通工厂远离追求这些消费者需求的措施。Manufacturers including Nestlé, Campbell, Unilever, PepsiCo,Mars其他人通过重新制定食谱并以创新的方式来回应趋势切回钠在他们的产品中。
As more companies succeed in sodium reduction efforts — and as consumers respond by choosing their products over those that still contain higher levels — there could be longer-term decreases in U.S. salt consumption.这可能be a win for the FDA's自愿钠还原指南, once they're adopted by enough manufacturers to make a measurable difference to consumers' dietary habits and health.










