剩菜是我们对各处弹出的一些产品想法的看法。有些人很有趣,有些听起来很棒,有些是我们永远不会梦想的想法。我们无法写下我们所得到的所有内容,因此这里有一些从收件箱中抽出的剩菜。
Oreo’s new cookie puts on the Ritz
自从该品牌于1912年开始时,奥利奥饼干就采用了各种各样的口味。2019年媒体占有85个品种- 在过去的三年中,还有很多其他人在商店里开业。
但是直到现在,奥利奥(Oreo)尚未采用一种风味:丽思饼干。Mondelēz拥有两个品牌的国际公司创造了极为有限的Ritzxoreo混搭三明治饼干。饼干是一半Oreo(带有黑巧克力饼干和标志性的奶油馅料),还有一半的丽思花生酱三明治 - 黄油饼干和咸花生酱。
“在奥利奥(Oreo),我们一直在探索嬉戏的方式来激发我们的粉丝,从创新的限量版口味到意外合作,”奥利奥(Oreo)高级品牌经理悉尼克兰兹曼said in a written statement. “ThisRitzxoreo产品标志着我们与丽思朋友的第一次产品合作,我们迫不及待想听听奥利奥superfans考虑一下巧克力和花生酱的经典组合的新看法!”
The literal mashup was在线提供有限的优惠昨天 - 除运费外,还免费。饼干迅速“售罄”。
虽然这种配对是非常规的,但令人惊讶的是,以前从未做过。蒙德尔ēz多年来,国际一直热衷于尝试品牌。尽管奥利奥斯have adopted a wide array of flavors, Ritz has recently become a俗气的芯片,,,,aCadbury chocolate bar和冰淇淋味。
Other snack makers have mixed and matched parts of their portfolios to create something new. Last summer, Lay’s created风味交换芯片把调味品的牧场Dorit降温os andFunyuns到薯片。和Utzjust launched a line of potato chips用橙色俗气的粉调味从塑料jar的最爱中UtzCheese Balls.
虽然对Ritzxoreoare hard to find (“Today” show tasters霍达科特和Jenna Bush Hagercouldn’t eat more than one bite,,,,saying it was “too much”), the buzz the mashup created and the sheer popularity of both Ritz and奥利奥斯实际上,将来可能会将其带到杂货店的货架上。毕竟,发生这种情况的情况较少Van Leeuwen Kraft通心粉和奶酪冰淇淋。
-Megan波因斯基
德里斯科尔(Driscoll)的头部前往热带地区,以获取最新的“高风味”草莓
Tropical flavors seem at home in a frozen cocktail, but Driscoll’s is betting that consumers will appreciate them in fruit with the newest addition to its “high-flavor” line of strawberries.
热带幸福草莓搭配热带打孔,菠萝和百香果的口味。天然白色和黄色的浆果“起初是完全成熟且非常甜的,可以通过令人耳目一新的饰面平衡,”according to a press release。
新品种首先加入了其他两个高风味草莓introduced as limited-edition offers2019年。桃红草莓具有淡淡的色调,例如葡萄酒和花香,桃子和粉红色柠檬水。据该公司称,优惠,最甜的批量品种具有草莓糖果和水果拳的风味。
Driscoll’s said it developed the proprietary berries over years through traditional breeding methods, and without the use of GMOs. With the three varieties, it aims to provide a full sensory spectrum of the strawberry that plays with taste, texture, flavor, aroma and mouthfeel.
贝里巨头(Berry Giant)近年来一直在重新考虑传统的生产方法。除了运营着致力于开发新浆果品种的大型研发中心外,Driscoll还在投资并与之合作controlled environment agriculture startup Plenty. Most recently, the two arebuilding an indoor farmthat will supply strawberries to Northeastern markets.
This pursuit of the better berry is a race that Driscoll’s, which was founded in 1944, cannot afford to lose. Within the CEA space, players such asBowery Farming和Oishii专注于应用其技术知识来提升草莓,这是一种臭名昭著的,臭名昭著的高量农作物,可以通过传统手段增长。
Approaching strawberries as a base for other food flavors, however, seems like it could be a winning way to keep Driscoll’s relevant. And it’s a tactic already being applied elsewhere in the produce aisle. Grapery offers Cotton Candy and Gum Drop varietals of table grapes.The company credits独特的口味的“创新农业技术结合了全天然繁殖实践”。
- 萨曼莎·奥勒(Samantha Oller)
Swiss Miss mixes it up with Cinnamon Toast Crunch
自从General Mills于1984年推出肉桂烤面包屑以来,谷物及其肉桂糖风味就进入了许多其他零食。品牌有出现在甜甜圈孔中,,,,ice cream和咖啡奶精。General Mills发射的朱砂with B&G Foods in 2020 as a seasoning that can be sprinkled on dessert offerings. And this year, the company added Cinnamon Toast Crunch to its Betty Crocker baking mix to创建产品系列like cake and cookie mixes.
现在,米尔斯将军与Conagra的瑞士小姐announce Cinnamon Toast Crunch Cinnamilk,,,,which brings the flavor of the popular cereal into a new hot drink mix. Each package comes with six packets of the drink mix and six packets of marshmallows and Cinnadust, which combine in hot water to create the beverage. It will be available at grocery stores starting in June for a suggested retail price of $2.99.
“我们知道Cinnamilkleft at the bottom of a cereal bowl is one of our fans' favorite parts about the product," Astrid Perez Martin, the senior brand manager for Cinnamon Toast Crunch, said in a press release. "This is why we're delighted to partner with Swiss Miss to create a delicious new beverage that gives our fans a unique way to experience the unmistakableCinnadustflavored milk during new parts of their day."
As CPGs have experimented with bringing recognizable brands into new occasions, Cinnamon Toast Crunch has stood to benefit, with General Mills turning to collaborators to bring it into new products. It has proven to be very adaptable, with its sweet, cinnamon flavor widely applicable to a range of desserts and other sweet offerings.
这也不是瑞士小姐第一次吸引通用磨坊谷物来获得新的饮料味道。2020年,Conagra Brand在推出瑞士Miss的首次共同品牌创新时首次亮相幸运的魅力味饮料,配有谷物的标志性棉花糖。
-Chris Casey










