剩菜是我们对各处弹出的一些产品想法的看法。有些人很有趣，有些听起来很棒，有些是我们永远不会梦想的想法。我们无法写下我们所得到的所有内容，因此这里有一些从收件箱中抽出的剩菜。
土地O'Lakes有一个带黄油的球
Consumers have grown accustomed to buying butter in traditional rectangular blocks, but Land O’Lakes is looking to cut corners with its latest offering.
The agribusiness and food company is debutingbutter balls in pre-portioned sizesdesigned to make cooking easier. The half-tablespoon-sized balls come packaged in a resealable half-pound bag and will be sold at retailers in the Midwest.
Land O'Lakes, with $16 billion in sales last year, said its innovation team has been looking for solutions for the millions of Americans who spent more time cooking at home during the COVID-19 pandemic.
The member-owned cooperative observed that with nearly 75% of U.S. consumers wanting to continue making meals, many people were eager for a simpler way of doing things.
“We see this product as the answer to the convenience consumers crave while staying true to the great product they rely on — sweet cream butter," Heather Anfang, the U.S. vice president of Land O'Lakes Dairy Foods, said in a statement. "While the pandemic created unprecedented challenges across all industries, … we chose to lean in and are excited to bring this unique product to consumers this summer."
Once out of favor with consumers because of its unhealthy reputation, butter was growing in popularity before the pandemic. People making everything from cakes and cookies to rolls and crusts were attracted to its simple ingredient list and clean label association.
Demand is only expected to accelerate. The global butter market is projected to grow at a compound annual growth rate from $37 billion last year to just over $49 billion by 2028,根据《财富商业见解》的数据。
Similar to other foods, butter prices have surged during the last year, rising nearly 16%,according to the U.S. government. Milk has been打特别的命中amid an increase in demand and higher costs of buying cattle, animal feed and farm labor.
— Christopher Doering
Saputo扩散到植物性奶酪中
Asdairy prices climb, global dairy producer and processor Saputo is not having a cow. In fact, its new Vitalite plant-based cheese line has no dairy at all.
Vitalite（以马苏里拉奶酪和切达干酪片和碎片，磨碎的帕尔玛干酪和可撒布的奶油奶酪品种）旨在提供味道和融化，类似于乳制品。
“As demand for vegan cheese continues to grow, many consumers have been vocal about how difficult it has been to find a plant-based cheese that lives up to their expectations,” David Cherrie, Saputo Dairy USA vice president for marketing and innovation,said in a press release. “As a dairy company, we are experts at making cheese people love and crave. Where other plant-based cheeses fall short, we saw an opportunity to use our expertise in the cheese category to create a delicious plant-based alternative.”
Canada-based Saputo, which is one of the world’s largest dairy companies, definitely has traditional cheesemaking expertise. Its brand portfolio includes Frigo, Treasure Cave, Stella, Montchevre and Black Creek, making popular cheddar, mozzarella, Italian, chevre and specialty cheeses.
Saputo has been laying the groundwork for this launch for a while. Last year, itacquired Bute Island Foods, a U.K.-based plant-based cheese company that makes the British Sheese brand. In the release announcing the deal, Saputo CEO and Board Chair Lino Saputo said that the Bute Island deal helps the dairy company in “putting innovation at the forefront of our priorities.”
While the plant-based cheese sector has been around for years, Saputo is only the second big cheese company to enter it. The other big traditional and plant-based cheese player is Bel Group. In 2019, the French companycommitted to produce a plant-based versionof each of its popular cheese brands — all of which areheaded to the U.S. market— and launched基于植物的品牌Nurishhlast year.
The vast majority of players in the plant-based cheese space arestartups or companies that have only been in the plant-basedsector. Global dairy player Danone is also breaking into the space,发射奶酪under its So Delicious brand andbuying plant-based cheese leader Follow Your Heartlast year.
Vitalite, which has coconut oil and potato and grain starches as its main ingredients, benefits not only from Saputo’s cheesemaking expertise, but also its wide reach. More traditional cheese players getting into the space not only means those cheeses are more likely to be like their dairy counterparts, but also that there will be more plant-based options on grocery shelves.
And considering that Saputo has seen itsdairy business costs soardue to inflationary and supply chain pressures, a plant-based line may help the company’s bottom line — and be attractive to value-seeking consumers.
—Megan Poinski
品牌旨在帮助难民脱离
现在，消费者可以购买他们喜欢的食品，同时还可以帮助为采购食材的难民工人提供工作。
Unstuck, a new initiative bythe Tent Partnershipfounded by Chobani CEO哈姆迪Ulukaya，announcedits first co-branded products in partnership with several food brands. It is the first consumer-facing initiative for the organization, which is dedicated to creating job opportunities for refugees across the globe.
These products include Chobani Vanilla Greek Yogurt with Tropical Fruit on the Bottom, La Colombe Monaco Medium Roast Coffee, GoodPop Mango Chile popsicles, Petit Pot Dark Chocolate Organic French Dessert, Pitaya Foods Natural Passion Fruit and Organic Avocado smoothie mixes and That’s It Mango Probiotic Fruit Bars.
The organization said its overall goal is to find safe, legal and fair jobs for refugees at food sourcing facilities in countries, including Colombia. Unstuck says of the more than 36 million refugees worldwide, many of whom escaped countries devastated by war, most will be displaced long-term. The organization said in its press release it is currently exploring more brand partnerships in the future.
缺口O’Flaherty, director of Unstuck at the Tent Partnership, said they eschew the typical relationship between charitable organizations and CPGs by focusing on securing work for a marginalized group.
“Rather than asking brands to donate a portion of their profits, we connect them with world-class suppliers committed to hiring refugees and help them restart their lives,” said O’Flaherty. “Unstuck’s first-of-its-kind model means that brands’ support for refugees is sustainable and long-term – and means we can grow our impact at scale as more brands and consumers join the Unstuck movement.”
Chobani’s founder is himself an immigrant from Turkey, a country Unstuck is looking to work in. Ulukaya founded the Tent Partnership in 2016 to connect refugees seeking jobs to CPG companies. He has committed most of his wealth to helping the refugee crisis,according to a 2016 article in Nonprofit Quarterly.
— Chris Casey
