The week's biggest food and beverage launches included a lot of fruit. The Bud Light Lime family added a new strawberry member, while Muscle Milk went for peaches and mangoes, andPinkberryintroduced a Greek yogurt that can come accompanied by any number of fruity offerings.
Every week, Food Dive points to the products that made us turn our heads, and these are the winners for the last week of March 2013:
1.STRAW-BER-RITABUD LIGHT LIME
Company:Anheuser-Busch
Bud Light Lime's Lime-A-Rita welcomed a new companion last week asAnheuser-Buschintroduced a strawberry shelf-mate for its malt beverages.Bud Light LimeStraw-Ber-Ritaarrived with spring in mind, coming in 12-pack of 8 oz. cans, four-packs of 16 oz. cans and individual 24 oz. cans.
(Image credit:PRNewswire)
2. GREEKPINKBERRYYOGURT
Company:Pinkberry
Pinkberryis stepping into the Greek yogurt market this month withPinkberryGreek, and just as noteworthy as the announcement was CEO Ron Graves' acknowledgement that his company is open to exploring retail options for its products outside ofPinkberry'sown stores.Pinkberry'ssitedescribes the new yogurt as "silky smooth with a clean finish."
(Image credit:Pinkberry)
3. LIGHT PEACH MANGO MUSCLE MILK
Company:CytoSport
Muscle Milk is touting its first product to come naturally flavored and sweetened with stevia, monk fruit and cane sugar,CytoSport announcedlast week. 14 oz. bottles of its new Light Peach Mango drinks pack 190 calories with 20 grams of protein and 7 grams of fiber.
(Image credit:CytoSport)
4. HIGHLANDER HONEY SCOTCH
Company:Bacardi U.S.A.
Dewar's stirred some Scottish honey in with its newest whiskey launch. Highlander Honey is available across the U.S. as of April, and the Scotch is described as "buttery" with honey from local Scottish bees.
(Image credit:PR Newswire)
5. ALL-NATURAL MARGARITA MIX
Company:Demitri's Gourmet Mixes, Inc.
Demitri's Gourmet Mixes aims to set its newregular and low-calorie margarita mixesapart by focusing on all-natural ingredients。我们ing lime concentrate, cane sugar, filtered water and citric acid, the new releases, which launch on May 1 are made without preservatives, gluten or high fructose corn syrup.
(Image credit:PR Newswire)
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